Posts

How to nab free PR and glam photoshoot for your start-up!

Would you like PR for your fabulous food business that involves an all expenses paid trip to London, glam makeover, photoshoot, write up about your biz AND get paid for the experience?! Find out how my Smoothie Wajeeha Husain nabbed this amazing bit of responsive PR…
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This is why The Smoothie Bar isn’t the right PR strategy for you (yet!)

Stop and think

People think I’m utterly mad when start-up food producers come to join The Smoothie Bar and I turn them away.

Why? The simple truth is that I only do responsive PR rather than traditional, and this isn’t the right fit for every stage of your business. Here you’ll find out if it’s the best PR strategy for you right now…
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PR for Beginners – A Foolproof Guide for Foodies

pr_blog

Let’s start right at the beginning because PR is one of those things like ‘social’, ‘marketing’ and ‘advertising’ where you kind of know what it is and does, but you wouldn’t choose it as your specialist subject on Mastermind! So, just in case John Humphreys does try to pin you down in the future, wrap your head around the basics and dazzle him with your PR know-how… Read more

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